Despite being a missed penalty or two away from the Premier League last season, this time around the bookmakers aren't tipping Reading to get up to much. The early odds are out and following the release of the fixtures, the bookies are tipping us for midtable.
So if not Reading, who are they expecting to go up? For now it's Steve Bruce's Aston Villa who lead the market for promotion by any means at 11/4, followed by relegated Middlesbrough at 3/1. Fulham are 10/3 to improve on last season's sixth placed finish while Norwich, Sheffield Wednesday and Derby aren't far behind.
As for Reading, you can get 13/2 on us to up next season, that also puts us behind Leeds, Wolves, Hull and Sunderland Brentford follow closely at 15/2 with Harry Redknapp's Birmingham at 8/1.
The rank outsiders this year are Burton at 50/1, Bolton at 40/1 and Millwall at 36/1.
13/2 may seem a bit distant for the team who finished third last season, yet it's a lot shorter odds than the 12/1 you could have got at the same stage last year, just after Stam's appointment.
Huddersfield were a tasty 14/1 to go up, remarkable considering their relegation odds were only 8/1!
Sod the play-offs, we want to win the Championship right? Well if you fancy the class of 2018 to emulate the 2012 story, you can get 22/1 on us to win the division.
It's the same suspects at the top of the betting, with Aston Villa at 9/1, Middlesbrough at 10/1 and Norwich also at 10's.
Could we do a 180 and head straight for the bottom three instead? If you're pessimistic you can get odds of 16/1 with the bookies that we'll end the season relegated.
Burton are 2/1, as are Barnsley, with Millwall and Bolton at 5/2.
So what do you think folks? Any value in wading in early or should we wait and see what the summer holds?
As always, please gamble responsibly. #gambleaware